Mean is not the right word, I think.
Mean is not the right word, I think. It’s all a matter of interpretation. The video juxtaposes horrific scenes of violence — mostly pulled from headlines (in this case, the South Carolina church shooting by a white supremacist) — with a nonchalance represented by the dance. This is my take, of course, but I see it as comment on how quickly we move on from the horror and return to our media-driven bubbles. There is nothing easy about this video, which is what makes it so powerful.